Salesforce.com to buy Buddy Media

Salesforce adds social media muscle with Buddy Media buy
Chicago Tribune
(Reuters) - Salesforce.com Inc will buy Buddy Media, which helps big brands manage Facebook and Twitter pages, for about $689 million, in the latest sign that the social media marketing sector may be a new battlefield for large tech companies.

Salesforce.com Signs Definitive Agreement to Acquire Buddy Media
MarketWatch (press release)
"Social media has caused the biggest transformation in marketing since the Mad Men era, causing CMOs to completely re-think their strategies," said Marcel LeBrun, SVP of Salesforce Radian6. "By bringing together market leaders Radian6 and Buddy Media, ... 

Salesforce to buy Buddy Media for $689 mln
MarketWatch
Buddy Media helps companies manage their branding and marketing efforts on social media sites such as Facebook and LinkedIn. Facebook is building prototypes that would allow children younger than 13 to use the social network under parent supervision.

Influential Digital Blogger to Lead Marketing and Social Media Panels at ...
San Francisco Chronicle (press release)
The Summit, the number one corporate-focused social media event, will take place June 13-14 at The New Yorker in Manhattan. Taylor, a writer and filmmaker who covers media and communications, tech, ecommerce and the arts and was listed by Brand ...

Verizon FiOS TV Becomes the Nation's Leading Provider of Spanish-Language ...
MarketWatch (press release)
NEW YORK, June 4, 2012 /PRNewswire via COMTEX/ -- Verizon FiOS TV has become the country's leading television provider of Spanish-language channels, announcing on Monday (June 4) the launch of 10 new Spanish-language channels in high definition.

Web Ad.vantage Uses Social Media Contest to Benefit a Children's Charity
MarketWatch (press release)
HAVRE DE GRACE, MD, Jun 04, 2012 (MARKETWIRE via COMTEX) -- Web Ad.vantage, a digitalmarketing and online advertising agency, today announced their entry into The Business Journals' Social Madness Contest ( http://www.webadvantage.net/socialmadness ).

Rentrak Signs TV Station Ratings Agreement With Morris Network, Inc.
MarketWatch (press release)
PORTLAND, Ore., June 4, 2012 /PRNewswire via COMTEX/ -- Rentrak Corporation (NASDAQ:RENT) , the leader in multi-screen media measurement serving the advertising, television and entertainment industries, today announced the company has signed a ...

30DC Announces Successful Test of - MagCast - Digital Publishing Platform
MarketWatch (press release)
... founder of the online Internet marketing course The Challenge, announced the design and trial run of a new magazine publishing platform, MagCast, designed to revolutionize the magazine publishing industry using Apple's marketplace for digital media ...

Viacom Media Networks Announce New Mobile Ad Sales Executive Team For Music ...
MarketWatch (press release)
Together, Chelala and Schlessinger-Brett will be responsible for developing client solutions that leverage the mobile platforms of MTV, VH1, CMT, Logo, COMEDY CENTRAL, Spike and TV Land. "Whether they're on-the-go or seeking second screen experiences, ...

To Facebook's Chagrin, Time Spent Online Doesn't Equal Money -- Yet
AdAge.com
The $140 billion domestic ad dollars left in TV, print and other old media represent opportunity to digital players. But after 15 years of experience, it's clear that argument comes with one, huge caveat: Ad dollars do eventually follow users, ...

AdAge.com

Networks Win Ad-Rate Rises
Wall Street Journal
By SUZANNE VRANICA Major TV networks have begun striking ad-sales deals for the fall season, winning higher prices over last year, despite resistance from one big advertiser, General Motors Co. Jake Johnson and Zooey Deschanel, seen last month in Fox's ...

Turning A YouTube Hit Into A TV Show: The Annoying Story Of A Multi-Platform ...
Co.Create
The Collective's Gary Binkow and Dan Weinstein reveal how they guided the "Annoying Orange" creator from YouTube video to game, TV show and beyond. Dane Boedigheimer created the web comedy series The Annoying Orange in 2009, and it immediately lived up ...

Co.Create

Fox Television Stations Partners with Accuweather
TV Technology
NEW YORK–Fox Television Stations and AccuWeather are forming an exclusive comprehensive on-air and online content and brand partnership in 11 markets this summer. Under the terms of the partnership, AccuWeather, will provide the following to Fox ...

Nintendo reveals Wii U Gamepad
ITWeb
By Kathryn McConnachie, Digital Media Editor at ITWeb. Nintendo says it sees the touch-screen on the Wii U Gamepad as a 'social window' that connects players and living rooms. Nintendo got a head-start on the flurry of announcements due to come out of ...

ITWeb

'Madagascar 3' Assembles Armada of Promotional Tie-ins
AdAge.com
The studio still relies heavily on traditional media and promotions to publicize its movies, but has been gradually seeking more interactivity. "We are migrating more and more of our budget to onlineand digital," said Anne Globe, chief marketing ...

Apple TV Update: Apple TV Set Can Redefine the Connected TV Experience at WWDC
Spacelab
The Apple TV set seems to be getting renewed interest again after last week's AllThings D conference. The latest rumors and news point to ideas that an Apple TV update might be part of a combined package, with both the Apple TV set top box and an Apple ...

YouView and Humax join the John Lewis line-up
Recombu
The YouView box isn't visible at John Lewis online, but it's given 'Coming Soon' status in the John Lewis Summer 2012 Technology brochure. The blurb reads: “YouView brings you your favourite digital TV, video-on-demand and internet catch-up services ...

Recombu

Netflix surpasses Apple to take lead in US online movie biz in 2011
Indiantelevision.com
IHS research director for digital media Dan Cryan said, “2011 marked a sea change in the online movies business that saw the balance of consumer spending shift from a DVD-like transactional model to more TV-like subscription approach.

Indiantelevision.com

Summer retail début for YouView?
Advanced Television
By Colin Mann Following confirmation at the end of May 2012 that UK Internet TV venture YouView would be undergoing public testing prior to commercial launch, a YouView-compliant set-top box has been included in the Summer 2012 Technology brochure from ...

How To Cross-Promote Social Media And Mobile Applications
Marketing Land
Social media and mobile applications are two of the fastest-growing digitalentertainment and communication media today. Many consumers are using bothsocial media and apps daily (sometimes at the same time), and, because of this, it has become crucial ...

Marketing Land

.Biz Builder Magazine Re-Invents B2B Publishing With Digital Debut
MarketWatch (press release)
The innovative digital magazine presents exclusive business-building news and features in an interactive format that is as easy and engaging to browse as traditional magazines -- and also completely social-media enabled. The debut issue reaches several ...

Google+ connects Fort Collins users with the world
9NEWS.com
Using a reference photograph, Daniel Ibanez on Tuesday meticulously creates a digital painting, a process that is being streamed live through his Google+ account using a feature called Hangouts on Air. Ibanez teaches this way every Tuesday from his ...

9NEWS.com

Baker & Taylor Releases Innovative New Ordering System
Sacramento Bee
By Baker & Taylor, Inc. CHARLOTTE, NC, June 4, 2012 -- /PRNewswire/ -- Baker & Taylor, the world's largest distributor of books, digital content and entertainment products, today announced the launch of its innovative ordering platform for retail ...

Poll Results: Self Promotion Online - Digital Media Theory & Trends
By hayleyvfuller
In our last webinar, 59% of you indicated that you promote your FILM260 work on other personal platforms, like Facebook and Twitter. We're wondering: if you choose not to promote your work across platforms to increase engagement, why not ...
Digital Media Theory & Trends

Online Petitions: Why They Fail - Media Badger
By Giles Crouch
Our whole business is about research and analysis of what people are saying in digital media channels and a good portion of that is around civil society issues. That includes dissecting and analysing online petitions. So here's a reality check ...
Media Badger| Intelligence &...

Nintendo introduces Wii U, GamePad and ... - Digital Media Wire
By Chris Marlowe
Lost your password? Digital Media Wire | connecting people & knowledge ... Nintendo plans to make Miiverse available on its 3DS handheld as well as on all internet-connected computers, tablets and smartphones. “We believe that ... The GamePad also can be used for web browsing, playing a game on its own screen when the TV is in use for something else, and as an infrared TV remote control. For more ... Reuters – Nintendo unveils online strategy for Wii successor. Los Angeles ...
Digital Media Wire | connecting...

50 Digital Media Resources You May Have Missed
By Matt Petronzio
Catch up on the latest digital media resources with our weekly features roundup. ... 50 Digital MediaResources You May Have Missed · Matt Petronzio June 3, 2012 by Matt Petronzio 0. Like Tweet +1 Share Pin It Share ...
Mashable!

Austin youth honored at community film festival — AustinTalks
By Ashlee Rezin
The non-profit Community TV Network, founded 37 years ago, works in alternative schools throughout Chicago to give students access to digital media equipment and enable them to promote issues in their neighborhoods. All of the films ...
AustinTalks

International Entertainment News: Viacom Media Networks ...
By EntertainmentNews
... has been promoted to Vice President of Mobile Sales. Together, Chelala and Schlessinger-Brett will be responsible for developing client solutions that leverage the mobile platforms of MTV, VH1, CMT, Logo, COMEDY CENTRAL, Spike and TV Land. ... Viacom operates a large portfolio of branded digital media experiences, including many of the world's most popular properties for entertainment, community and casual online gaming. For more information about Viacom and its ...
International Entertainment News

Internet TV - TV and Home Entertainment Technology - Digital Spy ...
~I have read this on another post, so forgive me for repeating a post. I am purchasing a new tv and want to be able to access the internet. One of my ...
forums.digitalspy.co.uk/showthread.php?t=1670263&goto...

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