Stream Pay TV Onto Web Devices with Nimble TV

Start-Up Aims to Stream Pay TV Onto Web Devices
New York Times
In a move that could hasten the slow pace of so-called TV Everywhere, a technology start-up is introducing a way to move a whole subscription's worth of TV onto the Web, with or without the subscription company's permission.

Latest Streaming TV Everywhere Device Won't Fix Streaming TV Problem
The Atlantic Wire
Like all digital content problems before it, until consumers get what they really want in the television department -- raw streaming Internet television sans cable subscription -- new technologies, like the latest from Nimble TV aren't going to appease ...

The Atlantic Wire

Online Video Turns Up Heat
Wall Street Journal
"Online-video sites are becoming a legitimate alternative to cable and network TVoptions for reaching consumers," said Craig Atkinson, chief digital officer of PHD, amedia-buying unit of Omnicom Group Inc. Even so, TV is expected to attract a little ...

Wall Street Journal

NimbleTV aims to succeed where Comcast and Time Warner failed with a TV ...
Earlier this year we reported quite a bit on Aereo, a New York startup that offers customers the ability to watch network TV (the free stuff you get over rabbit ears) on any internet connected device. They are now embroiled in a court battle with the ...

Nimble TV Bows 'TV Everywhere' Service
Home Media Magazine
A new cloud-based television platform April 23 launched providing access to pay-TV cable/satellite providers on a connected device without the need of a set-top box or digital video recorder. Called Nimble TV (, the TV Everywhere ...

Digital Media Europe: Extending brands digitally
Those were some of the key takeaways for the nearly 300 media executives from 50 countries who attended Digital Media Europe 2012 in London last week. "You have to invest in your brands and make them resonate across all the emerging digital platforms," ...

For digital video to live, the 30-second pre-roll ad must die
We used to refuse to take 30-second ads in the earliest days of CNET TV, but even with 15-second ads, there are issues: the biggest one is repetition. If you watch three or four videos online, or watch a day of live programming like our CES coverage or ...

Internet Video Giants Target Ad Dollars With 'Newfronts'
Ahead of the traditional TV "Upfronts," the networks' presentation of new shows to advertisers,digital media companies like Hulu, YouTube(GOOG ), Yahoo(YHOO) and MSN(MSFT), are putting together their own version, called "Digital Video Newfronts.

Kontexto Launches Real Time Content Analytics Service for Media Brand
MarketWatch (press release)
Kontexto has announced that it has launched version 2.0 of publishflow(TM), a popular real time content analytics service trusted by digital media publishers around the world. Publishflow(TM) 1.0 was released to global media brands in late 2010 and ...

Whiting: Anytime, Anywhere Video Still Primarily Means Traditional TV At Home
Multichannel News
And while tablets and smart phones have fueled an explosion in digital access to video, there are still are record number of TV sets in American homes. Whiting's written testimony, a copy of which was obtained by Multichannel News, ...

As users flock to iTunes, Hulu and Netflix, TV stations struggle to survive
Washington Post
Today, only 10 percent of the nation relies on free, over-the-air TV, which was created by the Telecom Act in the 1930s. To get a license, broadcasters had to offer local, educational and political programming, and to make it widely available to rich ...

AdSafe Media Adds Online Video Brand Protection for Advertisers, Networks ...
MarketWatch (press release)
AdSafe has gained significant traction with its video solution in 2012, now integrating directly with and several other video publishers, networks and marketplaces, allowing them to ensure that video ads appear within brand safe environments.

Asia Pay-TV Growth Tied to India, Southeast Asia
World Screen
By Mansha Daswani HONG KONG: Asia's pay-TV market is expected to top 600 million subs by 2016, reaching almost 700 million subscribers by 2020, according to a new report from MediaPartners Asia (MPA), with India and Southeast Asia among the key growth ...

Avon Is Late to Social Media's Party
Wall Street Journal
'Avon lady' Brigitte Maciorowski took an online course in January to learn how to use social media for her sales. Turning around that decline will be a big item on the long "to do" list for new Chief Executive Sherilyn S. McCoy, who joins the company ...

Wall Street Journal

Nimble TV To Stream TV Subscriptions
MediaPost Communications
Legal or not, a new service named NimbleTV plans to let users stream TV subscriptions online -- with or without the distributor's permission. Backed by Greycroft Partners and Tribeca Venture Partners, as well as the Tribune Company, ...

Own It: Social Media Isn't Just Something Other People Do
The Atlantic
By Alexandra Samuel Sherry Turkle writes as though digital life is something that happens to other people. But it isn't. It's something we create. A resident of Greenspring Village Community in Springfield, Virginia plays Wii Boxing. Reuters.

Syfy Already Pitching 'Defiance,' Coordinated TV Series and Video Game
Syfy is already pitching advertisers on integrations into "Defiance," the coordinated TV series and multiplayer online game that it plans to introduce in April 2013. 'Defiance' is set in San Francisco after aliens arrive. The complicated nature of the ...

Are You Paying Attention? A New Way For Online Advertisers To Know
Nobody — nobody — clicks on digital ads. Which is why brand advertisers have only the dimmest idea of whether the $30 billion or so a year they collectively spend on display ads online has any impact on us at all. Clearly some of that investment ...


Start-Up NimbleTV to Move Users' Pay TV Channels Online
Hollywood Reporter
The company is testing a streaming service that wants to make more TV content available online, but the company says it wants to ensure that pay TV and content providers continue to get paid. PayTV operators have acknowledged that they have been slow ...
NimbleTV Begins Beta Push For TV Everywhere Service
MediaPost Communications
by Wayne Friedman, 75 minutes ago With the backing of some prominent media venture capital firms, NimbleTV is looking to start as a subscription TV service. It intends to bring all cable, satellite, telco delivered networks to any device.

EARNINGS PREVIEW: Media Companies Still Face Modest Ad Revenue
Wall Street Journal
Affiliate fees remain a key profit source for broadcasters and cable operators even as digitaldistribution deals will continue to help profits. "Affiliate fees are still the 'golden goose' of media," write analysts at Barclays.

NewFronts: Hulu unveils original online series
iMedia Connection
This week's Digital Content NewFronts come at an opportune time for the industry to address the shrinking gap between digital content and broadcast media. Taking a leaf out of TV's book, the NewFronts are modeled from an aged TV tradition (the upfront) ...

iMedia Connection

Peter Chernin's Media Group Picks Up $200M From Providence, Others; Will ...
A sign of more big money being poured into the tech sector, by way of a new development for the Chernin Group, the digital media company founded by ex-News Corp. executive Peter Chernin: it has sold a minority stake to a group of investors led by ...


Mitsubishi Creates 'Social Media Artifacts'
On April 16, it began with :30 TV spots created by 180LA, the automaker's agency of record. The ad copy tells consumers, "There's no way to experience all the Mitsubishi Outlander Sport has to offer in a standard test drive.


Tumblr, AOL And Google Become More Brand-Friendly
MediaPost Communications
by Matt Straz, 4 hours ago There were clear signals last week that the digital media industry is growing up and yielding to the norms and metrics of the broader media advertising industry. The goal of these actions is to capture more brand ad dollars ...

Luminous Design – the Future of Smart TV
Innovation Excellence (blog)
Dale is Chief Interaction Officer at Possible, and an internationally recognized designer and thought leader on the future of interactive and “many-screen” rich media interfaces. Especially involved in TV Design and branding, Dale has pioneered a ...

Innovation Excellence (blog)

Moat Gets Funds For Brand Ad Tech; The Online Upfronts; Alloy ...
By AdExchanger
Moat Gets Funds For Brand Ad Tech; The Online Upfronts; Alloy Digital Adds Buys B5 Media · Email This Post ... CEO Jonah Goodhart says in the release, "We are trying to re-imagine brand advertising in digital and solve important problems that will have a big impact on the online ecosystem." Read the release ... This week, the traditional TV world will begin holding its "upfronts" as it looks to corral ad budgets for the beginning of the TV season in the U.S. - the fall. Online companies ... Exchanging Ideas...

Learning Beyond: 2012 Social Learning Summit
By life-long learner
The conference theme was the use of social media and Web 2.0 in teaching and learning = fascinating stuff!!! 2012 Social Learning Summit Sessions: 1:1 in the Cloud - How ... Digital MediaFestivals for Elementary Students by Kass Bates Directing the Moral Compass: Teaching DigitalCitizenship for Social Justice by Lesley Farmerr Enhancing Teacher Learning Skills Through Free and Open Online Training Sessions by Carla Arena Get Your Students Connected Globally Through...
Learning Beyond

Key to web advertising's future: comparability to TV ads | The Media ...
By MediaPost
TV advertising is not going away, and much of the future success of web and digital advertising will be determined in large part by its ability to establish comparability to TV advertising. That was one of the top takeaways from my spending the ...
The Media Online

Dave Kusek On Exiting Berklee, Digital Cowboys & What's Next ...
By Bruce Houghton
You know my work there has given me a lot of exposure to other things that are going on in the world of music, online education and digital media and there are many exciting opportunities out there. I want to leverage my experience to do ...

'Mad Men' fans can play Don Draper in ... - Digital Media Wire
By Chris Marlowe
Lost your password? Digital Media Wire | connecting people & knowledge — ... Online Ticketing powered by Eventbrite ... The not-at-all-challenging game pretty much follows the main plot points of the TV show's season 4. The Mad Men ...
Digital Media Wire | connecting...

Finland to adopt HbbTV - Broadband TV News
By Julian Clover
“Without a common standard we have found it difficult to develop our offering of Internet-based TVservices on the TV screens”, added Risto Koivula, CTO of MTV Media. “Solutions based on the HbbTV specification will help us to reach the ...
Broadband TV News

New Advertising Tools To Deliver The Right Media At The Right ...
By AdvertisingCrossing
If we see one particular ad we are running is working better than another one, we can change it and we can do that in digital media immediately. But it's not just the Internet, it's out-of-home, mobile, and increasingly through addressable media on what we classically call TV,” he added. A case study of the worth of the new tools was reflected in the work they did for Nestle in Russia. Nestle was developing its advertising strategy to promote an infant food product. The ZenithMedia survey ...
Advertising Jobs and Careers News

NASA Television to Air Movements Of Space Station Cargo Ships
HOUSTON, April 16, 2012 /PRNewswire-USNewswire/ -- NASA Television will broadcast the departure of one Russian Progress cargo ship from the ...

SMC Names VP of Digital Media - License
... vice president, interactive and digital media, for SMC Entertainment Group. ... its new division devoted to management of online and social media strategies.

Digital Media & Online Marketing » Market Smartly
The great news about digital media is that it is instant, measurable and cost effective. Many of theonline media are also becoming quite targeted so you can ...

Compare Apple TV (2012) - Digital Media Receivers - CNET Reviews
Looking for Apple TV (2012) comparisons? Compare Apple TV (2012) prices, ratings, and specs to the top rated products at CNET Reviews.

1 comment:

Anonymous said...

I'm not entirely sure what the hold-up is for other providers, but my Dish account certainly isn't moving at a "slow pace". I can already stream my live TV channels and DVR to my iPad and other devices using my Sling Adapter and the free Dish Remote Access app. A Dish coworker told me about it last year, and I have been successfully streaming ever since. Does NimbleTV really think it's wise for customers to just let them control their TV? Why would anyone pay for a service that still requires you to have a TV provider? They think they are, in some way, cutting out the middleman, but they are actually doing just the opposite!

Popular streaming channels: Netflix: The king of movie and TV show streaming. $7.99/mo. YouTube: User-submitted videos and some original programming. Free. Hulu Plus: TV shows days after they air and some movies. $7.99/mo. Amazon Prime: A strong Netflix competitor with other Amazon benefits. $79/year. Crackle: Movies and TV mostly from Sony's library. Free. Vudu: Movie rental site owned by Walmart. Fees per movie

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