YouTube coming to cable TV set-top boxes

YouTube is coming to cable TV set-top boxes, with a little help from the cloud — Tech News and Analysis: "....At the center of UPC Hungary’s YouTube roll-out is a technology called CloudTV that’s been developed by the San Jose-based cloud video technology specialist ActiveVideo. CloudTV is essentially an OnLive-like service for TV apps and content. This means that the YouTube app isn’t actually installed on the set-top boxes that UPC’s Hungarian customers have in their living rooms. Instead, it is rendered in the cloud and delivered as a personalized video stream to each and every box. And whenever a viewer presses a button on their cable box remote control to jump from one YouTube clip to the next, the cable box sends a control command to the cloud, where the stream is changed on the fly, with a latency of 500 milliseconds or less. The big advantage for UPC is that it doesn’t need to ship new hardware in order to deliver YouTube and other apps to its customers. That makes this cloud-based approach not only cheaper, but also a whole lot faster than transitioning each and every customer to new devices...." (read more at link above)

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