Online Video Is Ready for “Primetime”

Online Video Is Ready for “Primetime” | Digital Media Blog
We are excited to announce Project Primetime, Adobe's integrated video technology platform to enable smooth, TV-like experiences for ad-supported videos ...
blogs.adobe.com/.../02/online-video-is-ready-for-primetime/

Adobe Announces Integrated Video Publishing ... - Digital TV News
By Digital TV News
Adobe Systems (NASDAQ:ADBE) has unveiled the industry's first fully integrated video technology platform, code named Project Primetime, to enable smooth, TV-like experiences for ad-supported videos across Web-connected devices. ... “ Adobe's new video technology platform is transforming the way video content and ads are being served and consumed,” said David Wadhwani, senior vice president, Digital Media Business, Adobe. “Project Primetime givesmedia companies one ...
Digital TV News

The Promise and Peril of Social TV - Tom Cunniff - Tom Cunniff ...
The Social TV panel I moderated last week at the Association of National Advertisers' TV and Everything Video Forum was packed, as was the NY Social Media Week panel on Social TV later that same day. Why Has The Conversation Shifted ... But among smart marketers, there's a growing realization that too much digital innovation has been anti-scale: it's too damned hard to move product at mass retail one painstakingly targeted customer at a time. There's real excitement about an ...
MediaBizBloggersV2

#SocialTV Startups Grab a Piece of TV's $70b Ad Business | tech.li
By Rex Harris
Social TV applications seem to have the entire media world atwitter right now (pun intended). From Miso striking a partnership with DirecTV, Yahoo! acquiring IntoNow, and GetGlue securing a recent $12 million in funding led by Rho Ventures, ...
tech.li

IAB Analysis Shows Digital Media Are a Vital Influence on Consumer Electronics ...
MarketWatch (press release)
Please tell us which of the following media influences your ELECTRONICS purchases: (MassMedia) Adults 18+ "Discount Store" "Specialty Store" "Internet" TV/Broadcast 27.7% 31.1% 33.2% 28.5% Internet Advertising 26.1% 27.7% 30.1% 35.7% Email Advertising ...

Once Film-Focused, Netflix Transitions to TV Shows
New York Times
Belying the “flix” in its name, Netflix is now primarily an Internet streaming service for television shows, not feature films. TV series now account for more than half of all Netflix viewing. That helps to explain why this Wednesday — the long ...

New York Times

Small Businesses Plan to Allocate One-Quarter (26%) of Ad Budgets to Digital ...
MarketWatch (press release)
28, 2012 /PRNewswire via COMTEX/ -- Small businesses continue to gravitate to digital/online media, particularly to self-serve advertising and promotional tools, including video, social mediaand search engine marketing (SEM), according to the latest ...

iomart Hosting Takes UK Digital Media Agency Into the Cloud
Sacramento Bee
By iomart Hosting iomart Hosting has delivered a highly available cloud platform to support the work of UK digital media agency New Brand Vision Group. For the first nine years of its life New Brand Vision relied on a physical IT infrastructure but ...

Researchers to Introduce New Model of Learning at Digital Media and Learning ...
MarketWatch (press release)
The connected learning model, which is anchored in a large body of research on how youth are using social media, the internet and digital media to learn and develop expertise, also seeks to respond to deepening fears of a class-based "equity" gap in ...

TC Media Signs Exclusive Agreements with Hearst Digital Media and Homes ...
Stockhouse
28, 2012 /CNW Telbec/ - TC Media is pleased to announce that it is once again growing itsdigital advertising representation offering thanks to new partnerships to represent sites from Hearst Digital Media, a unit of Hearst Magazines, ...

MTV Mobile Moves Into Social TV With Digital Agency AKQA
TechCrunch
Viacom's MTV is making one more move into trying to capture the youth market on the platform where it's increasingly spending most of its time: the broadcaster, in partnership with digital agency AKQA, has launched “Under The Thumb,” a new social TV ...

TechCrunch

SES New York 2012 Targets Online Marketing Agency Professionals with New Sessions
MarketWatch (press release)
NEW YORK, Feb 28, 2012 (BUSINESS WIRE) -- With New York City being home to the nation's largest collection of advertising and marketing agencies, SES New York 2012 announced today that they are including sessions for the digital media agency ...

WNEM TV 5 Marin County planners approve George Lucas project
WNEM Saginaw
After a daylong hearing, the Marin County planning commission unanimously voted in favor of the proposal to build a 270000-square-foot (25000-square-meter) digital media production compound in a quiet valley that has been home to Lucas' Skywalker Ranch ...

Social media linked to higher TV ratings
Digital Media Wire
Social media is prompting people to watch more live TV, but not just because of the camaraderie. A new study from TVGuide.com found that 27 percent of people don't want to risk their social network friends spoiling the program for them, That's up from ...

Digital Media Wire

Research and Markets: Social Media & Online Viewership Sports Market 2012 ...
Business Wire (press release)
This study examines consumer usage of popular social media channels and digital broadcast devices, measuring their respective importance and evaluating their role in the marketing mix among US sports fans. The research involved an Internet survey of ...

TV Has A Growing Reach Problem
AdAge.com (blog)
In 1997, noted media researcher Erwin Ephron presented a paper entitled, "Learning to live in Lilliput, the media land where small is beautiful. Optimizing reach with low ratings and other thoughts on TV fragmentation." In it, Ephron wrote about the ...

MTV Under The Thumb Social TV hands-on
SlashGear
Streaming TV is about to get noisy, with the launch of MTV's new “Under The Thumb” app promising social entertainment targeted at the perpetually-connected, co-viewing regardless of distance, and super-streamlined multi display interactivity.

Emcali Deploys Verimatrix Revenue Security for Enhanced Protection of IPTV Service
MarketWatch (press release)
CARTAGENA, COLOMBIA, Feb 28, 2012 (MARKETWIRE via COMTEX) -- -- Andina Link 2012 -- Verimatrix, the specialist in securing and enhancing revenue for multi-screen digital TV services around the globe, today announced the deployment of Verimatrix Video ...

Dixons to launch on-demand film and TV service KnowHow Movies
The Guardian
Dixons, the UK's biggest electrical retailer, is set to launch an on-demand film and TV service, KnowHow Movies, that will be promoted through its 600-strong Currys and PC World stores nationwide. The service, which launches on Thursday, will feature ...

The Guardian

KOAM TV 7 Joplin and PittsburgTexas district embarks on widespread iPad program
KOAM-TV
(Graphic by AP Photo/Ted Shaffrey) More>> By CHRISTOPHER SHERMAN Associated Press McALLEN, Texas (AP) - A Texas school district is trying to close its digital divide by distributing thousands of Apple tablet computers in a move that could make it the ...

Connect TV adds 45 channels to Freeview
Digital Choices
By Anthony Hill A new digital television platform will soon double the number of channels on Freeview in the UK, delivering additional content and services via theinternet. Connect TV, a hybrid broadband TV service exclusive to Freeview households, ...

Digital Choices

New Study: Social Media is Redefining Americans' Relationship With Food
Bradenton Herald
Called Clicks & Cravings: The Impact of Social Technology on Food Culture, the study finds social/digital media is replacing mom as the go-to culinary source of knowledge for many people. Study results show almost half of consumers learn about food via ...

DStv, Samsung launch SuperSport application for smart TVs - Samsung Smart TV ...
ITWeb (press release)
This application is a smart software widget that resizes Internet content for the larger screen experience, while making it intuitive and easy to control. Samsung Smart TV owners will be able to access the latest digital content for live sporting ...

MANITOBA TELECOM : MTS's premium Ultimate TV service now available in The Pas ...
4-traders
MTS Ultimate TV also offers an extensive lineup of over 350 digital TV and music channels, over 100 HD channels, and access to Video on Demand and Pay-Per-View events. The Pas is the latest community in Manitoba to be connected to MTS's new fibre optic ...

Connect TV Brings Internet Streaming Channels To Freeview UK
World Internet TV on PC (blog)
TV viewers in the UK who use the widely available Freeview digital TV service can now watch an initial selection of 45 internet TV streamed channels thanks to Connect TV. The Connect TV service can be accessed from any connected Freeview EPG running in ...

World Internet TV on PC (blog)

Cloud breaks for Brightcove with mobile video apps
Rapid tv news
It also suggests that digital media companies and digital marketers increasingly struggle to acquire and retain a loyal audience and that keeping users engaged with a continuous flow of relevant, compelling content is more important than ever.

First ever broadband TV service launches on Freeview
Digital Spy UK
... bringing an initial line-up of 45 internet-delivered channels to viewers with compatible set top boxes. Connect TV aims to change the "free to air TV landscape in the UK" by combining digitalterrestrial television broadcasts with IPTV, ...

Sky TV boss denies rights deals are keeping content out
Computerworld New Zealand
By Sarah Putt | Auckland | Wednesday, 29 February, 2012 In part two of our Q and A with Sky TVCEO John Fellet, he discusses Sky TV's plans for the Ultra Fast Broadband network and considers whether premium content will be critical for its uptake.

Canadian TV has to be saved from itself
Globe and Mail
It said: “The rules and regulations for the 27th Annual Gemini Awards have been revised to reflect the new market reality for Canadian television and digital media.” Hardly anyone paid due attention, but this is actually important in the Canadian TV...

Globe and Mail

Digital cable TV revenues forecast for eastern and western Europe
DigitalTVEurope.net
Revenues from digital cable TV services will increase by over a US$1 billion (€745 million) in eastern Europe over the next five years, according to new forecasts. Informa Telecoms & Mediapredicts that revenues in western Europe, meanwhile, ...

Digital Media Awards | Cloud Innovation Category
By Sage
Sage Ireland is a finalist in the Digital Media Awards in the Cloud Innovation Category. Our product Sage One, an online accounting and payroll solution, was announced as a finalist on February 6th. Everyone in the team is delighted that the ...
Sage Ireland Blog

Yahlive and Abu Dhabi TV partner to increase HD offerings across ...
The agreement was signed by Abu Dhabi Media's CEO, Malcom Wall, and Mohamed Youssif, CEO of YahLive during CABSAT, The Middle East's largest digital media & satellite expo from 28 Feb - 1st March in the Dubai International ...
AMEinfo.com Latest News

Researchers to Introduce New Model of Learning at Digital Media ...
The connected learning model, which is anchored in a large body of research on how youth are using social media, the internet and digital media to learn and develop expertise, also seeks to respond to deepening fears of a class-based “equity” gap in education that, without intervention,... At Thursday's briefing and reception, researchers will also introduce two new websites, connectedlearning.tv and clrn.dmlhub.net, featuring an array of resources and research, all open and free: ...
Enterprise Communications and...

proAV recognised as Cisco Authorised Digital Media System (DMS ...
By admin
proAV has been officially recognised as a Cisco Authorised Digital Media System (DMS) Partner, one of just a handful of organisations in the UK who have demonstrated an ability to support clients with integrated DMS across the UK. The Cisco DMS Partner ... Cisco DMS is a comprehensive suite that includes digital signage, enterprise TV and desktop video applications, delivering live broadcasts, on-demand videos, TV feeds and a compelling global communication experience.
Marketing

SES New York 2012 Targets Online Marketing Agency ...
Digital Media Agency, SEO Agency and PPC Agency Case Studies and Best Practices to Be Highlighted | Virtual Strategy Magazine is an online publication devoted entirely to virtualization technologies. ... The conference, which is being held at the Hilton New York on March 19-23, 2012, is the largest search and social media event of its kind. SES New York attracts 3500 to 4000 online marketers. Incisive Media is offering an early-bird savings of up to $400 for those who register by ...
Virtual-Strategy Magazine - Your...

Australia's leading title for the marketing, advertising and media ...
Only a handful of the big Australian brands are using social media effectively, ... how one of the major revenue streams for On Demand TV shows could be advertising, ... While increasingdigital and mobile media budgets is something digital ...
www.bandt.com.au/home

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